Beauty Industry

Men Scream for Bieber in Black Friday Commercial

The singer's fragrance is prominently displayed in the commercial.

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By: Jamie Matusow

Editor-in-Chief

In the new Macy’s Black Friday commercial Justin Bieber makes men scream like high-pitched tween girls.

The premise of the commercial: On his way to Macy’s Black Friday Sale, Justin Bieber encounters numerous unexpected (male) screaming fans. Bieber’s fragrance Someday is prominently displayed in the commercial. At the end of the ad, a voice over explains if customers pick up Justin’s Someday Gift Set– while supplies last–Macy’s will donate $2 to The Make-a-Wish Foundation®, up to $100,000.

Check out the screaming scent-sation on youtube.

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